GamesAnalytics adds full data access to its Measure tools

Newsbrief: Monetization firm GamesAnalytics today released an updated version of its Measure analytic tools, complete with new dashboard options, "Slice and Dice" analytics, and additional data mining tools. The monthly subscription service, released earlier this year, now provides developers with full data access to varying player behaviours and segments in free-to-play games. Users have a wider range of options for picking apart how best to monetize their audience. A number of studios have already integrated this new Measure version into their games, including 22Cans, Gaijin Entertainment and Xyrality. More information can be found on the GameAnalytics website.