(The following text was adapted from Golden Moose Studios' blog.)
It’s a few months into the formation of Golden Moose Studios, and with the start of the new year approaching, now seems as good a time as ever to begin the IndieDev Diary section of our blog!
What Have We Been Doing at Golden Moose Studios?
Manne and I started the studio at the end of summer 2016. This involved many different components:
Paperwork related to company formation.
This was no simple task. A lot of my indie developer friends spoke previously about 50% or more of their time consumed with non-game development type work.
I assumed a large portion of time would be spent on business-related tasks, but I didn’t realize to what extent my time would be consumed with straight up paperwork, lawyer discussions, etc.!
This included:
Registration with the state of California
Registration with the city
Registration for a fictitious name so we could do business as Golden Moose Studios (rather than as Golden Moose Studios, LLC – our full, legal name)
Registering with California’s Employment Development Department so we could legally pay employees over $100
Misc. paperwork related to employees and company structure/ownership
Deciding how to handle NDAs and transfer of ownership documents so that when we hired externally, both the contractor and our company were legally protected (DoContract.com works well for this)
Sorting out bank paperwork and figuring out if it was possible to get Manne on the company’s bank account, given that he isn’t a US citizen (This required discussion with not only our bank but also our lawyer and the government.)
Switching e-mail servers, which meant some of our initial e-mails were lost to the great abyss
It goes on and on. Let’s just say, I’m glad this part of starting the company is over! All of this is important to do, but it definitely took away from development time.
Social media channels and our website.
Fairly straightforward. There’s more on the website we’d like to fix and other elements we’d like to add, but it works.
Deciding what to include in our game’s prototype and creating a roadmap and budget to get there.
While we know what we want to incorporate in the final game, it took a while to nail down exactly what we wanted to show in the prototype.
I redid the outline for our prototype more than once. Initially, I created a standard design document, with a walkthrough of key events, places, and game design, and looking back, the final outline hasn’t deviated much from our initial ideas for the prototype.
There came a point however, where I realized I was only hinting at the emotional elements we wanted to incorporate. I hadn’t delved deep enough yet to demonstrate the heart of the game.
I started over, this time focusing on the emotional core and pushing different elements to support this (effects, camera angles, etc.).
Assembling our core team.
This involved writing jobs posts and submitting them across social media (Reddit, art-specific pages, LinkedIn, Twitter, Facebook, other sites/groups specific to game development).
It is time consuming to go through the entire interview process – reviewing applications and portfolios, scheduling and holding interviews, and sorting through additional details.
Other misc. activities
Manne also set up a file sharing repository for our game and worked on a backup script, just in case the game exploded into a million pieces (all right, games don’t actually explode in that sense…but if files became corrupt or something else happened, we would still have a working version of the game).
We also oversaw logo creation and ordered business cards and company shirts with our new logo. We already received requests from some of you who want to order your own shirts with our logo!
(Once we find a good merchandise company for this, we’ll be sure to add some merchandise to our site. If you have any recommendations, let us know!)
Working out the story.
Since our game is story-driven, we needed to develop a solid narrative foundation for the direction our game is heading.
We reached out to a former Pixar story writer (Toy Story, Finding Nemo). With his help, we are developing our vision for the story and characters. It has been both enlightening and interesting to work with someone who has such a strong narrative background in movies!
Meeting with experienced game designers.
So far, we met with a few veteran game designers from both the AAA and indie space to talk through our vision for our g