Initial ransomware demands reached a median of $600,000 in 2023, a 20% rise on the previous year, according to a new report by Arctic Wolf.
Several industries – energy & natural resources, retail and legal & government – received median demands of $1m or more per incident.
The research highlighted a number of factors that cybercriminals base the size of their initial demand:
- The resources of the victim, based on its size and financial position
- The victim organization’s industry, which influences their sensitivity to disruption and negative press
- The impact of the attack on the victim’s operations
- The extent of the victim’s insurance coverage
- The ego and mood of the attacker
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