Kliuless #29: Apple Arcade

April 2, 2019
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Kliuless? Gaming Industry ICYMI #29

Hi, my name is Kenny Liu, and I work in Revenue Strategy at Riot Games. Each week I compile a gaming industry insights newsletter that I share broadly within Riot. This edition is the public version that I publish broadly every week as well. Opinions are mine.

See more or subscribe at: https://tinyletter.com/kliuless

Business & Revenue Strategy

  • Stratechery: Apple's Services Event

    • Related: Apple unveils Apple Arcade subscription gaming service

  • EA lays off 350 staff in marketing, publishing, and operations

    • Related: Game Industry Layoffs Driven by Past Mistakes, Uncertain Future

  • Twitch Prime users are being gifted a free year of Nintendo Switch Online

  • Bethesda reveals "buddy pass" for Wolfenstein: Youngblood, allowing owner to share game with friends for co-op play

    • ​Related: Risk of Rain 2 is running a buy-one-get-one free launch promo

  • Dota 2 Now Lets You Bet In-Game Currency On Pro Tournaments

  • Heroes of the Storm will remove the ability to buy loot boxes with real money

Design

PC/Console

  • Twitch debuts Squad Stream to put four streamers in one screen

  • Sweeney commits to human moderators & quality filters for Epic's Games Store

  • WSJ: Nintendo to Launch Two New Switch Models

  • Sony is pulling digital PS4 games from sale at GameStop, other retailers

  • Path of Exile launches on PlayStation 4

Mobile

  • App Annie: Gaming Spotlight 2018 Report

  • Facebook the top network for app-installs, Google and Apple follow

  • 4 Alternatives to Boost ASO in your Mobile Games on Google Play Store

  • Referral marketing for mobile games: How to grow your game with referrals

  • Google Play: Why the first ten minutes are crucial if you want to keep players coming back

  • CD Projekt Red reveals Witcher card game Gwent will come to mobile

XR: AR/MR/VR

  • Valve psychologist explores controlling games directly with your brain

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