Snoopy's Street Fair Continues Capcom's Licensed Mobile Push

Sept. 12, 2011
Snoopy's Street Fair Continues Capcom's Licensed Mobile Push

Capcom mobile division Beeline Interactive will continue its push for licensed mobile games with Snoopy's Street Fair. The game is based on Charles Schulz's Peanuts comic strip, and tasks players with building and managing a street fair to "help the Peanuts gang raise funds for new baseball uniforms they need to play in a little league baseball tournament." The game, as expected, will operate on a free-to-play model: the game itself will be freely downloadable, but will offer microtransaction-based in-game items. While no specific platforms were announced, Beeline said Monday the game will be available for smartphones. The move signifies a continued push by Capcom and Beeline to utilize well-known but underutilized licenses for its mobile games. Past examples include Where's Waldo?, Mr. Bill, American Gladiators and its popular duo of games based on The Smurfs.

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