Cisco is transforming its business model to focus on subscription-based revenue, aligning partner programs with this evolution. Enhanced incentives will reward partners for driving customer outcomes, ensuring growth and profitability.

The Seller Rewards Program rewards Cisco Partner Companies for their employees selling Cisco products or completing various challenges designed to improve sales skills or knowledge of Cisco Products. Seller’s earn “Points” which can be redeemed for hundreds of thousands of name-brand merchandise, gift cards or even cool excursions.