Industry veterans Sebastien Motte, formerly head of Xbox’s first party business development, and John Howard, Halo: Combat Evolved’s lead designer, have joined forces to create mixed reality studio, Loook.
Based in Seattle, Loook will focus its attentions on building holographic and mixed reality software, and has already formed a partnership with fellow HoloLens app developer, Asobo Studio - the French outfit behind three of the device’s pre-installed apps.
The new studio will also offer workshops, along with prototyping and application development services.
"We want to harness the power of holographic, mixed reality to create meaningful applications to raise awareness and empathy, connect people, and protect our planet," said Motte. "We partner with companies and organizations who share these common core values."
Before forming Loook, Motte spend 12 years as the head of Microsoft’s first party business development, eventually leaving the Xbox creator to form Mintonic, a biz dev and strategy consulting agency.
Loook’s other co-founder, Howard, is no stranger to mixed reality, having spent the past few years orchestrating some of HoloLens' biggest partnerships; including deals with NASA, Autodesk, and Trimble.
Earlier in his career, Howard was the lead designer on a number of Xbox titles, such as Shadowrun, Crimson Skies, and Halo: Combat Evolved.
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